The Christmas season was a tumultuous one for Spotless. While it was very busy in some respects (clients wanting their homes spic-and-span for Christmas parties) it also dragged on and on and ON because prospects were not looking for anyone to clean their homes. I can relate. In my personal life, chores like that automatically get shoved to January. Who has the time to check non-Christmas items off the list? December has been the only month that my constant craigslist ads haven't gotten me at least one client.
I did gain a new client in a more old-fashioned way, however. Several months ago I passed out fliers in a large subdivision near my home. Out of the blue, one of those people called me. He had kept my flier even though at the time he hadn't needed my services. A few months later his wife became quite ill and although she's better now, he gave her housecleaning services as a Christmas gift. Bam! A weekly client!
Unfortunately I've also lost a good client and had one downgrade her frequency of cleanings. I do have a few difficult clients, so I hate losing a really good client. Who knows what the new year will bring, economically speaking. I hope things will be looking up soon.
This week begins my new ad campaign. I will have ads running in two city papers, three times a week. I feel quite positive that those ads will bring me some new business. In the meantime, I hope I don't lose anymore clients!
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